How To Switch To A Personal Account On Instagram

How To Switch To A Personal Account On Instagram

There is no doubt that Instagram is one of the most popular social media applications today. This is an application that will allow you to communicate with people from all around the world.

While the application was first meant to be a platform for sharing pictures and videos, it later added a lot more features like adding stories, sending/receiving messages, etc.

Today, Instagram has millions of users from all parts of the world who keep sharing their content daily and stay in touch with their family and friends. 

If you want to learn how to switch to a personal account on Instagram, you have landed on the right page. If you have converted your personal profile into a business one and want to revert, you can do so at any time.

Now, let us learn how to switch to a personal account on Instagram. 

Types Of Instagram Accounts

Before we get into the gist of learning how to switch to a personal account on Instagram, we first need to learn what types of accounts are available. You will find two types of Instagram profiles – personal and professional. 

A Personal Instagram profile is the type of account where users can utilize all the basic features provided by the photo-sharing application. You will be able to upload various types of content like stories, IGTV videos, reels, photos, and videos.

However, you will not be able to monitor how the posts are performing because you will not have access to the in-depth analytics. 

On the other hand, the Professional Instagram account is further divided into two categories – the Business accounts and the Instagram Creator accounts.

Both these types of accounts will provide you with a range of creator-friendly features and tools, like promotions and insights. 

So, what are the differences between a Business Instagram account and a Creator account? Overall, both types of accounts have the same options when it comes to settings. However, they are not the same. 

Creator Instagram accounts are creator profiles that look more humanized than Business accounts.

In most cases, the Creator accounts are used by influencers because they are provided with more options than Personal accounts, like insights.

These users will be able to view followers and unfollowers for a single day and also keep track of their growth more efficiently. 

When you are switching to a Creator account, you will be able to choose the type of account via the Categories section.

Here, you will find some common categories like video creator, coach, chef, author, blogger, etc. The type of category that you select will also be shown to your followers.

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Overall, this is quite convenient since people will instantly know what type of content creator you are. 

On the other hand, the Business profile will allow you to check the analytics about everything that you post on the photo-sharing platform as well as the community. Additionally, you will also be able to promote your stories and posts as ads.

Lastly, you will no longer have to share links on your bio; you can do so by adding the links to your Stories via the See More option. 

If you opt for the Business profile, your followers and/or friends will be able to tag you in their stories via the Support Small Business sticker to help you promote your services and/or products.

Scheduling posts also becomes easy since you will be allowed to make use of third-party applications to upload your posts at specific times. 

How To Switch To A Personal Instagram Account From A Business Account?

Now, let us get into the main gist of this article – how to switch to a personal account on Instagram? The first thing you need to know about this process is that you do not have to be a tech whiz.

Switching back from a Business account to your Personal profile is very easy, and vice versa. It only involves a few steps and does not take more than a few minutes.

In fact, the only thing that is difficult to decide is whether you want to switch to your Personal profile in the first place. 

However, if you have already decided, let us learn how to switch to a personal account on Instagram:

  1. Head over to the Instagram mobile application. 
  2. Next, tap on your Instagram Business Profile.
  3. On the upper-right corner, you need to click on the Menu button and then on Settings. 
  4. From the menu, tap on Account. 
  5. Keep scrolling until you find the ‘Switch Account Type’ option; click it.
  6. Select the ‘Switch to Personal Account’.
  7. Confirm the account type switch. 
Switch Account Type
Switch to Personal Account

What Are Some Advantages And Disadvantages Of Switching Your Instagram Business Profile To a Personal Account?

Now, let us learn some pros and cons of switching from a Business account to a Personal account on Instagram:


Some advantages include:

Access To A Private Account

One of the biggest advantages of switching to a Personal account from a Business account is that you can switch your account into a private profile.

This means that all your posts can only be seen by your followers and not by unknown users.

Additionally, you will also have the choice to accept or reject follower requests so that you will have control over whether you allow these new users to see your photos, videos, reels, or stories. 

Better Organic Reach

It has been reported by experts that your organic reach improves significantly after you switch to a Personal profile.

This should not come as a surprise since Instagram is known to limit the organic reach of Business profiles so that they have a reason to run promotions and ads. 


Some known disadvantages of switching from a Business to a Personal Instagram account include:

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No Detailed Analytics And Insights

As mentioned previously, Business profiles have the luxury to make use of useful insights and analytics to keep track of their growth and audience engagement.

You will be able to monitor the reach of your posts (both organic and paid) as well as understand the demographics of your followers. 

If you switch to a Personal account, you will not be provided with these features. In fact, all your previous data on your posts can get erased as well and there is no way of recovering the lost information.

Limited Contact Options

When you take a look at your Instagram Business profile, you will see a prominent ‘Contact’ button, something which cannot be seen in Personal profiles.

This button allows your followers to get in touch with your business via the website, Facebook page, email address, and/or phone number.

However, a Personal profile will remove this button, as well as some others like Promotions and Insights. 

No Autoposting Option

In Instagram Business profiles, you have the choice of using third-party tools to help upload posts automatically. For instance, one of the best tools for this job is Tailwind.

Another great example is SmartSchedule. All these tools will automatically publish your posts at the preferred times. 

However, you will not be able to do so with Personal profiles. Of course, while you can still keep scheduling the posts automatically, these tools cannot help you upload them.

In contrast, you simply will have to keep an eye out for push notifications so that you are reminded to upload the post. 

What Should You Consider When You Are Switching Between Instagram Account Types?

There are some things that you will have to consider when you are switching account types on Instagram. Some of them include:

Weigh The Pros And Cons

As mentioned previously, there are two main types of accounts you can find on Instagram. The Personal accounts are more geared towards personal use. Hence, you will not have access to API or analytics.

As mentioned above, Personal profiles do not have access to a wide range of features like Creator Studio, Contact button, Promotions, etc. 

However, Personal profiles do have a wide range of other benefits. For instance, these profiles have access to all the music for Stories and Reels.

Additionally, you can also choose to make your personal Instagram profile private, while Professional accounts cannot. 

Choose Between A Creator Account And A Business Account

When you further divide the Professional account, you will either have to choose a Creator account or a Business account.

These two types of accounts have many common features like the Contact button, gift card delivery stickers, access to insights, etc. 

However, there are also some major differences that you need to remember. As the name suggests, Business accounts are for companies and businesses, which means that they have access to API.

Additionally, they will also be able to schedule posts via third-party applications. On the other hand, Creator profiles are not provided with API access. 

However, Creator profiles do have more music access than Business profiles. Typically, the only type of music you will find for Business accounts is royalty-free music, which makes it very limited. 

Final Thoughts 

With the help of the method mentioned above, you will now understand how you can switch from a Business Instagram profile to a Personal account.

However, you do need to consider some factors before you start doing so.

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