How Many People Use Twitter in 2024? (Twitter Usage Stats)

How Many People Use Twitter
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Okay, let’s break the question: How many people use Twitter in 2024?

Twitter is a microblogging and social networking platform. The company offers many features to the users through its application and website. 

You can post tweets, share content, market your brand, educate people, share your views and more. 

You can join Twitter by creating an account and follow your friends, favorite celebrities and brands to get started. 

There is a limit to the number of characters you can tweet at a go. This limit is 280 characters. Anything you Tweet is visible to the people who follow you and people who don’t.

Twitter gets mostly used for news sharing, marketing and social messaging. Celebrities around the world love Twitter because it helps them build a personal connection with their fans.

You can tweet quotes, use twitter lists to create other feeds besides your main timeline, tag accounts in your posts, tweet website arcades and more.

A plethora of brands around the world leverage the massive audience base of the microblogging giant to promote their products.

If you love Twitter, you might’ve come across many controversies on the platform and explored the trending section to find what’s trending in your country/world.

Well, that said, users around the world remain curious about what’s happening on the platform and have many questions.

One such question is: How many people use Twitter in 2024?

In this article, we’ll answer this question and learn many interesting statistics about Twitter.

Key Twitter Statistics 2024

  • Twitter has over 396.5 million users around the world.
  • 30% of Twitter’s audience are women.
  • Twitter generated over $5.077 billion in revenue in 2021.
  • People spend 6-minutes per day on Twitter in 2022.
  • YouTube is the most popular brand account on Twitter.
  • Twitter is the 7th most favorite social media platform.
  • 500 million tweets are sent per day.

How Many People Use Twitter in 2024?

Twitter is one of the most popular social networking platforms in the world. 

This is true for Millennials around the world. In fact, 25 percent of US adults comprise over 96% of U.S tweets.

People see Twitter as a platform to share views publicly and stay on top of the latest events happening around the world
Twitter’s user base has shown considerable growth over the past few years. 

Today, Twitter hosts over 396.5 million users.

Now, you can divide the users into many categories.

For instance, monthly active users (MAU’s), daily active users (DAU’s) and monetizable daily active users (mDAU).

The monetizable daily active users are users who can Twitter through
Twitter.com or the application that can show advertisements.

This category of users grew by 13% in the last quarter of 2021 to a whooping figure of 217 million.

Daily active users refer to the unique users who visit the platform on a 24-hour basis.

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Currently, Twitter has over 229 million daily active users, which is 14 million more than the numbers in the previous quarter.

Monthly active users refer to the unique users who have visited the platform in the past month.

In 2020, Twitter had 353 million monthly active users, which increased to 396.5 million in 2021.

Twitter Users by Country

Let’s look at the distribution of Twitter users around the world.

The United States has the largest percentage of Twitter users, followed by Japan, India, Brazil, Indonesia and more.

Over one quarter of US adults use Twitter and 42% of the Twitter users around the world have a college education.

Here is a list of countries with most Twitter users:

  • United States: 76.9 millions
  • Japan: 58.95 millions
  • India: 23.6 millions
  • Brazil: 19.05 millions
  • Indonesia: 18.45 millions
  • United Kingdom: 18.4 millions
  • Turkey: 16.1 millions
  • Saudi Arabia: 14.1 millions
  • Mexico: 13.9 millions
  • Thailand: 11.45 millions

Twitter Compared to Other Social Networking Giants

There are many social media platforms in the world, like Messenger, Telegram, Pinterest, WhatsApp, Instagram, Facebook and Snapchat. Twitter ranks 7th in the list.

According to reports, twitter is the 9th most visited website in the world. People use Twitter through various devices like mobile phones, tablets and computers.

They return to the website repeatedly. In 2021, Twitter registered 2.4 billion sessions. Twitter also hosts over 8.85% of the world’s overall social media user base.

Twitter Financial Statistics

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Twitter’s revenue growth rate has increased massively over the past few years. 

In 2019, the microblogging giant generated a revenue of $3.459 billion, which increased to $3.71 billion in 2020 with a growth rate of 7.43%.

In 2021, Twitter generated $5.077 billion with a growth rate, 36.63% from the previous year. The net worth of Twitter till January 2022 is $35 billion.

Advertisements are one of the critical sources of revenue for Twitter.

The company ad-revenue exceeds $1.4 billion, which is an increase of 22% year-over-year.

People’s Purpose for Twitter

Well, Twitter has a unique usage. This means different people use Twitter for different reasons.

For instance, you could use twitter to follow your favorite BTS star while your father could use the same to get news around the world. 

In fact, seven out of ten U. S Twitter users get news from the platform. So, why do people use Twitter?

  • 48% to get news.
  • 48% for entertainment.
  • 34% to connect with friends and family.
  • 33% for brand promotion.

Twitter Demographics

People love Twitter. Millions of people around the world use it for unique purposes. The twitter audience distribution has 30% female and 70% male users.

25% of the U. S twitter users are male and 22% are female. The platform is dominated by users in the age group of 25-49 years old.

  • 13-17: 6.6%
  • 18-24: 17.1%
  • 25-34: 38.5%
  • 35-49: 20.7%
  • 50+ : 17.1%

Some Interesting Facts

  • Twitter users have a higher income.
  • Over 44,000 accounts got suspended by Twitter in 2021 for promoting
    terrorism.
  • Barack Obama is the most followed person on Twitter with 131 million
    followers.
  • 18% of Twitter users earn between $20,000-$49000 per annum.
  • Over 2 billion search queries occur on Twitter per day.
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Conclusion

There you have it. Now, you know how many people use Twitter in 2024. You also know many interesting facts about the company.

Popular among the millennials, Twitter is one of the most used social networking and microblogging platforms in the world.

Sources

TwitterStatistaBusiness of Apps
StatistaStatistaData Reportal
Omnicore AgencyStatistaStatista

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